Rozmova pricing: what an AI chat for your website costs
Rozmova is an AI chat for websites with a fixed platform fee. You pay for the AI directly to Anthropic from your own key, with no markup from us.
$0our markup on AIAI is paid as used, in your Anthropic console
Pay yearly and get 2 months free.
Free pilot
See the result on your website first
14 days
free · the AI is on us
- Answer volume agreed to match your traffic
- You connect your own Anthropic key after the pilot, we will help
Start
A small website
$49 / mo
$40.83 / mototal $490 per year
- 1,500 bot answers per month
- ≈ 375 conversations
- up to 10,000 visits per month
- AI on your own Anthropic key, paid directly, no markup from us
- One widget works on several of your domains
- Email support
Growth
The main website of a small or mid-sized business
$99 / mo
$82.50 / mototal $990 per year
- 4,000 bot answers per month
- ≈ 1,000 conversations
- up to 30,000 visits per month
- AI on your own Anthropic key, paid directly, no markup from us
- One widget works on several of your domains
- Email and help with the knowledge base
Business
Active sales from the website
$149 / mo
$124.17 / mototal $1,490 per year
- 20,000 bot answers per month
- ≈ 5,000 conversations
- up to 150,000 visits per month
- AI on your own Anthropic key, paid directly, no markup from us
- One widget works on several of your domains
- Priority support and done-for-you onboarding
Custom
Large clients and multiple brands
Custom pricing
- By agreement
- from 150,000 visits per month
- AI on your Anthropic key or at cost, by agreement
- Multiple widgets
- SLA, a dedicated server on request
In every paid plan:
- Channels: website widget, Telegram, Viber
- Leads: email, Telegram, Bitrix24, CRM webhook
- Unlimited operator seats
- Sales playbook: the bot leads the conversation to a request
The limit counts bot answers; visits are only a guide. Prices in US dollars. Invoices are paid in hryvnias at the National Bank of Ukraine (NBU) rate on the invoice date.
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AI cost
No credits, no resold tokens
You pay Anthropic for the AI. Our markup is $0.
The bot runs on your own Anthropic key, so the AI bill comes to you directly, at Anthropic's prices. We charge only a fixed platform fee.
- To us
- A fixed platform fee. Not per conversation, not per resolved question.
- To Anthropic
- AI for actual answers, from your own key. No resold tokens, no credits.
- Control
- The amount and spending limit are in your Anthropic console. If the key runs out of funds, the bot does not switch to our key.
What the AI costs on your key
Anthropic bills you for the AI directly, only for the answers the bot actually gave.
- ≈ $0.014–0.02 per answer
- ≈ $0.05–0.08 per conversation (4 answers on average)
- ≈ $5–8 per 100 conversations
| Plan | Answers per month | AI per month, estimate |
|---|---|---|
| Start | 1,500 | ≈ $21–30 |
| Growth | 4,000 | ≈ $56–80 |
| Business | 20,000 | ≈ $280–400 |
In practice it is less: the limit is rarely used in full. With the sales playbook off, a ready answer to a common first question may be reused without calling the AI, and then it does not count towards the limit. During the pilot (14 days) we pay for the AI. Estimate as of .
How we calculated it: a method based on real conversations (in Ukrainian)
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What's included
Every plan has the same channels and lead destinations
Channels and lead destinations are the same on every paid plan: the website widget, Telegram (in Ukrainian) and Viber (in Ukrainian); leads go to email, Telegram, Bitrix24 (in Ukrainian) or a CRM via webhook (in Ukrainian). The difference is the answer limit and support.
Compare the plans row by row
| Included | Start | Growth | Business | Custom |
|---|---|---|---|---|
| Best for | A small website | The main website of a small or mid-sized business | Active sales from the website | Large clients and multiple brands |
| Monthly price | $49 / mo | $99 / mo | $149 / mo | Custom pricing |
| Yearly price, per month | $40.83 / mo | $82.50 / mo | $124.17 / mo | Custom pricing |
| Bot answers per month | 1,500 | 4,000 | 20,000 | By agreement |
| Conversations | ≈ 375 | ≈ 1,000 | ≈ 5,000 | By agreement |
| Visits (guide) | up to 10,000 | up to 30,000 | up to 150,000 | from 150,000 |
| Who pays for AI | You, directly to Anthropic | You, directly to Anthropic | You, directly to Anthropic | You, directly or at cost |
| Channels | website widget, Telegram, Viber | website widget, Telegram, Viber | website widget, Telegram, Viber | website widget, Telegram, Viber |
| Where leads go | email, Telegram, Bitrix24, CRM webhook | email, Telegram, Bitrix24, CRM webhook | email, Telegram, Bitrix24, CRM webhook | email, Telegram, Bitrix24, CRM webhook |
| Operators | Unlimited seats | Unlimited seats | Unlimited seats | Unlimited seats |
| Widgets and domains | One widget, several domains | One widget, several domains | One widget, several domains | Multiple widgets |
| Sales playbook | Yes | Yes | Yes | Yes |
| Support | Email support | Email and help with the knowledge base | Priority support and done-for-you onboarding | SLA, a dedicated server on request |
- The limit counts bot answers; visits are only a guide.
- Daily cap: 15% of the monthly limit, at least 50 answers.
- Owner is warned at 80% of the monthly limit.
- With the sales playbook off, a ready answer to a common first question may be reused without calling the AI, and then it does not count towards the limit.
- Prices in US dollars. Invoices are paid in hryvnias at the National Bank of Ukraine (NBU) rate on the invoice date.
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Pilot
14 days, the AI is on us
Start with a free 14-day pilot
For 14 days the bot works on your website, we pay for the AI, and you see real conversations and leads before you pay.
Request a pilot
There is no self-signup or online payment yet: we open access on request.
14 days, the AI is on us
The pilot's answer volume is agreed in your request to match your traffic.
A plan and your own key
You choose a plan and connect your Anthropic key. We help with the key on a call.
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Questions
Six questions about pricing
How much will I pay for the AI?
You pay Anthropic for AI directly from your own key, for the bot's actual answers. There is no markup from us: we do not resell tokens or sell "credits". You pay us only a fixed platform fee.
Estimate as of 21 October 2026: ≈ $0.014–0.02 per bot answer. What that means per month for each plan at the full limit is shown in the table “Monthly AI cost if you use the whole limit” on the pricing page. In practice it is less: the limit is rarely used in full.
The method is described in the article the cost of an AI chatbot answer (in Ukrainian).
What is an answer and what is a conversation?
An answer is one message the bot wrote to a visitor using AI. Plan limits count bot answers, not website visits.
A conversation is the whole dialogue with one visitor. On average it is ≈ 4 bot answers (estimate as of 21 October 2026). So the number of conversations in the plans is a guide, and visits are only a hint for choosing a plan.
What happens when the limit runs out?
Visitors are not left without a reply: instead of a bot answer they see a contact form and can leave their details. The limit resets on the 1st of the next month at 00:00 UTC.
At 80% of the monthly limit the owner gets a warning, so there is time to move to a bigger plan. There is also a daily cap: 15% of the monthly limit, but at least 50 answers. It protects your key from bot attacks on the chat, and it counts the last 24 hours, so answers resume by themselves.
How do I get an Anthropic key?
You create the key at platform.claude.com, in the API keys section. You need an Anthropic account and a card that can pay in dollars. Copy the key and paste it in the Rozmova dashboard on the Costs page. From then on conversations go through your key.
We recommend setting a spending limit in the Anthropic console right away. Neither you nor platform admins can see the key in the dashboard, only its last 4 characters. The server uses it only for requests to Anthropic.
Not ready for a key yet? For the first 14 days of the pilot the bot runs on our key. We will help with the key on a call.
How many domains does one plan cover?
One widget per account works on several of your domains, for example the main website and a landing page. They share the answer limit.
Several separate widgets, for example for different brands, are available on the Custom plan.
Is there a free plan?
Not yet. There is a free pilot on request: for 14 days the bot works on your website on our Anthropic key, and you see real conversations and leads before you pay. The answer volume for the pilot is agreed in your request to match your traffic.
After the pilot you choose a plan and connect your own key. Request a pilot, and we will arrange the launch.
Other questions about the product, data and setup: Rozmova FAQ.
Choose a plan after the first leads
We launch the bot on your website for 14 days, and we pay for the AI during that time.
Start a pilotSee an example conversation (in Ukrainian)
Free pilot on request